Feedback from the 2021 EUROPEAN MOBILITY WEEK campaign

For twenty years, EUROPEANMOBILITYWEEK has been raising awareness and inspiring action surrounding sustainable urban mobility. The campaign, which takes place every year from 16 to 22 September, seeks to promote behavioural change that encourages the use of active mobility, public transport and other clean, intelligent transport solutions.

This year, the campaign enjoyed enormous success with a record-breaking 3,197 registrations from towns and cities across 53 countries. The 2021 theme “Safe and Healthy with Sustainable Mobility” focused on sustainable mobility’s connection to improved mental and physical health, as well as the important role that sustainable and active mobility has played during the pandemic. It included a special focus on public transport, the European Year of Rail and the European Climate Pact.

Highlights from this year’s campaign include a 20th anniversary virtual museum that showcases some of EUROPEANMOBILITYWEEK’s best actions and events in its “Hall of Fame” and “Archaeological Room.” The museum is open until 31 December and is a great way to learn more about the campaign.

Cities and towns across Europe were also excited to celebrate EUROPEANMOBILITYWEEK 2021:

• In Märkischer Kreis, Germany, a drawing competition for children was organised and the winning artwork was displayed on public transport buses for the week.
• In Belgrade, Serbia, an outdoor art exhibition was organised to celebrate sustainable mobility’s impact in the city and residents who have committed to making a behavioural change.
• In Slovakia, Ministers –  including the Minister of Education, Science, Research and Sport, the Minister of Economy, the Minister of Transport and Construction, the Minister of Labour, Social Affairs and Family, the Minister of Culture and the head of the Executive – took various modes of sustainable transport, such as electric scooters, bicycles, public transportation and walking, to their cabinet meeting on 16 September.
• In The Hague, the Netherlands, Deputy Mayor for Mobility Robert van Asten shared his plan to turn the city into a cycling haven for residents.
• In Sillamäe, Estonia, a week long cycling tour was organised by residents to raise awareness for sustainable mobility.

The list of activities goes on and on! For more details, check out the full list of participants here: https://mobilityweek.eu/2021-participants.  

Don’t forget to visit the EUROPEANMOBILITYWEEK website and follow the campaign on social media.

If you think your city has excelled this year, encourage them to apply for the EUROPEANMOBILITYWEEK Awards, Urban Road Safety and Sustainable Urban Mobility Planning Award by the 31 October deadline!